Luca Badioli, CEO of Arun & Chichester Citizens Advice

An innovative collaboration between the 窪蹋勛圖 and Arun and Chichester Citizens Advice will harness Artificial Intelligence (AI) technology to provide crucial energy advice to even more people in need

12 March 2025

7 minutes

In the current economic climate, with many being affected by the cost of living crisis, hundreds of householders are turning to the Citizens Advice for guidance on how to save money on their energy bills. 

With 瞿236,000 funding through   (KTP) programme, Arun and Chichester Citizens Advice has partnered with the 窪蹋勛圖 to develop a solution that will enable the community based service to meet the increasing demand for advice, potentially doubling the number of people who they can support. 

The project, which could be rolled out nationwide, is being led by  and  from the Universitys  and the 窪蹋勛圖AI and Data Science (PAIDS) research centre.

Dr Khusainov said: We aim to employ Artificial Intelligence (AI) technologies to develop a system that will mean essential administrative and back office tasks can be automated - which are essential for effective and reliable service delivery. Importantly, it will mean that this will free up Arun & Chichester Citizens Advice advisers so that they will have more time to devote to providing face-to-face advice, either in-person or virtually, to those in critical need of their guidance.

A key aspect of this KTP is its focus on responsible innovation in the charity and voluntary sector. Were committed to maintaining the highest standards of data security and ethical technology use in sensitive contexts such as this, preserving the trusted relationship between advisers and clients.

Were really pleased to have the opportunity to develop a practical application that has the potential to make a real difference in the community. 

Dr Ella Haig, Associate Professor of Artificial Intelligence

Dr Haig added: A key aspect of this KTP is its focus on responsible innovation in the charity and voluntary sector. Were committed to maintaining the highest standards of data security and ethical technology use in sensitive contexts such as this, preserving the trusted relationship between advisers and clients.

Were really pleased to have the opportunity to develop a practical application that has the potential to make a real difference in the community. 

Luca Badioli, CEO of Arun & Chichester Citizens Advice, said: "We are delighted to be collaborating with the 窪蹋勛圖 on this project. The opportunity to create new technologies together, with the goal of providing advice and help to more people while maintaining our high standards of quality and care, is incredibly exciting. This initiative represents a significant step forward in our mission to offer more comprehensive support to those in need." 

Dr Shona Campbell, Knowledge Transfer Adviser, Innovate UK Business Connect said: Arun & Chichester Citizens Advice stands out as a visionary third sector organisation. They have identified the potential of AI to expand service delivery and enable staff and volunteers to focus on added value services. The expert academic team from the 窪蹋勛圖 share ACCAs values and are perfectly placed to support this impactful innovation.

A UK wide, government initiative, the Knowledge Transfer Partnerships programme has been helping businesses to improve their competitiveness and productivity, for the past 50 years, through the better use of knowledge, technology and skills to identify innovative solutions to help that business grow. 

The 窪蹋勛圖 has a proven track record and over  across a wide range of academic disciplines and business needs.

Over the past two decades, the University has delivered more than 100 partnerships, which have been awarded a cumulative 瞿9.2m in grants and 瞿4.9m in matched funding from businesses.

Image credit: Arun &Chichester Citizens Advice